Introduction

The Feature Offer product allows publishers and advertise to run customized campaigns in a secure and scalable manner.

Background and Purpose

Featured Offers are micro sites created for specific deals, each hosted on a unique subdomain (e.g., {subdomain}.entertainment.com). These offers are designed to run for limited periods, providing a focused and engaging experience for users.

Key Features

Dynamic Subdomain Hosting: Each featured offer is hosted on a unique subdomain, allowing for isolated and customizable campaign environments.
Access Control: Offers require a valid code or encrypted unique id to be visible, ensuring that only authorized users can access the campaign.
Data Capture: Optionally capture user email and zip code information for targeted marketing and analytics.
Customizable Assets and Layouts: Tailor the visual and functional aspects of the site to align with specific campaign requirements.
Behavior Customization: Adjust the behavior of each campaign to meet unique campaign requirements.
Placeholder Management: Display a placeholder page when a campaign is inactive to maintain a consistent user experience.
Integration with Local+: Run a campaign to our Local+ product to grant access to our database of Entertainment offers.

Target Audience

The Feature Offer Integration Guide exists to assist developers in implementing, customizing, and managing these micro sites effectively, ensuring that each campaign operates smoothly and meets the desired objectives.

Use Cases

Promotional Campaigns: Deploying time-limited promotional offers with customized content and layouts.
User Engagement: Enhance user interaction and participation in loyalty programs.
Data Collection: Capturing user information for targeted marketing and analytics purposes.

Getting Started

There are two methods of integrating with the featured offer product.

Through a shared and synced bank of access codes. Documentation for this method is still being created.
Through an encrypted uuid that is passed as a url query paramter. Encrypted Uuid Integration Method